Privacy Policy

This Privacy Policy explains how Seniors Helping Seniors® South Bay, operated by 258 Motivate, Inc. ("we," "us," or "our"), collects, uses, and protects information when you visit this website or contact us through our consultation form. By using this site, you agree to the practices described below.

Information we collect

Information you give us

When you submit our consultation request form, we collect the information you provide, which may include your name, phone number, email address, city, and any details you share about your loved one's care situation. You choose what to include, and you do not have to provide more than you are comfortable sharing.

Information collected automatically

When you visit the site, certain information is collected automatically through cookies and similar technologies, including your IP address, browser and device type, the pages you view, the links you click, and how you arrived at our site (for example, from a Google ad or search result). This helps us understand site performance and improve the experience.

How we use your information

• To respond to your consultation request and contact you about in-home care.
• To provide, coordinate, and improve our caregiving services.
• To measure and improve the performance of our website and advertising.
• To comply with legal obligations and protect against fraud or misuse.

We do not use the details you share about a loved one's health or care needs for advertising. That information is used solely to help us serve your family.

Cookies and tracking technologies

We use cookies and similar tools, including Google Tag Manager, Google Analytics, and Google Ads, to understand how visitors use our site and to measure the results of our advertising. These tools may set cookies that recognize your device across visits and, in some cases, across other websites.

You can control cookies through your browser settings, and you can opt out of Google Analytics using the Google Analytics Opt-out Browser Add-on. To learn how Google uses data from sites that use its services, see Google's Privacy & Terms.

Advertising and your choices

We advertise our services online, including through Google Ads, and we measure which ads lead to consultation requests and calls. You can manage the ads you see and limit ad personalization through Google Ad Settings. You can also opt out of interest-based advertising from participating companies through the Digital Advertising Alliance and the Network Advertising Initiative.

How we share information

We do not sell your personal information for money. We share information only in these limited circumstances:

• Service providers. We use trusted vendors to operate our site and business, such as our form delivery provider (Formspree) and Google for analytics and advertising. They process information on our behalf and are expected to protect it.
• Care coordination. If you become a client, we share the information needed to arrange and deliver care, consistent with our service agreement.
• Legal requirements. We may disclose information when required by law, to enforce our agreements, or to protect the safety and rights of our clients, caregivers, or company.

Please note that some advertising cookies described above may be considered "sharing" of personal information under California law. You can opt out using the methods in the Advertising and your choices section above.

Your California privacy rights

If you are a California resident, you may have the right to request access to the personal information we hold about you, to request that we correct or delete it, and to opt out of the sharing of personal information for cross-context behavioral advertising. We will not discriminate against you for exercising these rights. To make a request, contact us using the details below, and we will respond as required by applicable law.

Data retention

We keep the information you submit for as long as needed to respond to your request, provide services, and meet our legal, tax, and recordkeeping obligations. When information is no longer needed, we take reasonable steps to delete or de-identify it.

Data security

We use reasonable administrative and technical measures to protect the information we collect. No method of transmission or storage is completely secure, so we cannot guarantee absolute security, but we work to safeguard your information appropriately.

Children's privacy

Our website and services are intended for adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, please contact us so we can remove it.

Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date above. We encourage you to review this page periodically.

Contact us

If you have questions about this Privacy Policy or want to make a privacy request, contact us:

Seniors Helping Seniors® South Bay (258 Motivate, Inc.)
Serving the South Bay, Redondo Beach, California
Phone: 310-722-2872
Email: matt@southbayshs.com
CA Home Care Organization #194701171